Conscientious
Shopping Assistant

Your Personal

Softly is creating tools to help individuals do their part in keeping our homes, our environment, and our planet healthy.  Corporations and governments aren't the only ones that can make a difference.  YOU have the power in the choices you make when you shop.  Softly will help you make smart purchasing decisions based on what YOU value; values such as low carbon, cruelty-free, fair wages, country of origin, or free of a certain ingredient.

Simple. Sustainable. Softly.

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